The best thing about a video blog is getting to hear the founders of a promising start-up describe their business in their own words. You have that opportunity in the three videos above about Regator by Scott Lockhart, CEO, and Kimberly Turner, Editorial Director, and Chris Turner, CTO. (Just to get the family tree correct, Scott and Kimberly are husband and wife, and Chris is Kimberly’s brother.) See their bios here, including that of mythical Team Captain, “Reg.” Regator is setting out to be the online authority for blogs, of which there are now about 60 million – with 175 thousand new ones launching daily. One consequence of an explosion of information is that editorial decisions become more important than ever. Search engines produce too many results, and Regator’s editorial staff is using its skills to identify and bring to our attention the best blog posts on the Internet.
Your hear in their words above terms like quality, on-topic, frequently updated, original, well written, and knowing a subject. These are the editorial qualities that make blogs worth reading for the general population. I firmly believe that even though readers may have slept through 7th grade English, they will innately respond better to good quality writing.
Regator already has nearly 2 million posts in 500 categories and includes audio and video posts. A “My Regator” feature allows a user to keep his or her own list of such things as saved posts and favorite blogs and channels.
The company has launched quite successfully. Scott Lockhart presented the company today at Startup Riot 2009 in Atlanta. Looking ahead, Regator will host a joint event on May 14 with Mashable, arguably the largest blog devoted to Web 2.0 and social media news.
Regator is a company worth following, and we are glad they have added TechDrawl to their list.
